Monthly Archives: September 2013

Rev Up Your Referrals

In the vast majority of industries, referrals are the most cost-effective way to gain new clients and grow your business. When you attract new clients through referrals, your marketing costs are lower, your selling process is easier and more effective, and the referral usually makes for an excellent client. It’s just good business sense to look at how we can proactively increase our referrals. Here are six ideas. Continue reading

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Tracking Your Source of Leads

How customers find you is important to know. If you pay for advertising, attend networking functions, belong to associations, have people refer to you, you want to know which marketing channels are best to use – and which you might want to drop. You may also want to reward those who refer to you, whether it be a simple thank you note, or a gift of some kind. So tracking source of lead and referrals can be very useful. Continue reading

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Mobile Office

If you are the type of person who loves mobile apps, texting, and getting your email on your phone, then you’re in for a treat: accounting has finally come around to your smartphone! Here are a few great developments you can try so you can stay on top of your business numbers. Continue reading

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