Tag Archives: reputation

Are There Riches In Niches

In the beginning, we all take whatever business we can get. But after a while, you can start to identify who you like working with, the types of work you do, where you’re more profitable, your ideal customer, ideal division, ideal service… Many worry that if they niche, they will lose out on business because they won’t reach as many people. But actually it’s often just the opposite. When you take the time to niche, you’ll find that it simplifies your business and increases your profitability. Here’s why: Continue reading

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Are there Riches in Niches?

In the beginning, we all take whatever business we can get. But after a while, you can start to identify who you like working with, the types of work you do, where you’re more profitable, your ideal customer, ideal division, ideal service… Many worry that if they niche, they will lose out on business because they won’t reach as many people. But actually it’s often just the opposite. Remember, you often purchase materials for your jobs from different suppliers because the supplier is specialized. When you take the time to niche, you’ll find that it simplifies your business and increases your profitability. Continue reading

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